How Did Travis Kelce Help in Getting Taylor Swift’s Now Famous TNT Bracelet? Michelle Wie Reveals
She also expressed her desire to gift one to Swift and harbored no expectations regarding its usage. Well! Soon after Wie West’s gesture, fans grabbed attention towards what happened. Following the Chiefs' AFC Championship victory in January, photos of Swift sporting the TNT bracelet.
The bracelet, which symbolizes Travis and Taylor, quickly circulated, causing a surge in demand that led to Wove's website crashing. Reflecting on the aftermath, Wie West described experiencing firsthand the profound influence of Swift. Now she strongly believes in what is commonly known as the Taylor effect, which she had previously only read about.
The Custom Diamond Friendship Bracelet, colloquially referred to as the TNT bracelet worn by Swift, boasted a hefty price tag of $5,680. This also prompted the company to introduce a more affordable version priced at $290 in response to the overwhelming demand spurred by Swift's endorsement.
Michelle Wie West spills story behind TNT bracelet
Wie West expressed admiration for Swift's remarkable influence, hailing her as one of the most influential individuals globally, inspiring women like herself. Wie West had the opportunity to meet Swift for the first time at a golf fundraiser in Las Vegas, benefiting Patrick Mahomes' foundation.
Also read: The Taylor Swift Effect: How Pop Fame Skyrocketed Travis Kelce's Jersey Prices at Goldin Auction
Recounting their meeting, Wie West described Swift as exceedingly gracious and impressed by the bracelet and the company behind it. She even underscored the thoughtful consideration Swift invested in her choice of accessories. Let us know in the comments what you think about the TNT bracelet.
Also read: Taylor Swift’s Earrings on Eras Tour Were Supposedly for Travis Kelce; Details Inside
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